FERRARI
ZOOMS OFF IN DUBAI AIRPORT FREE ZONE
United Arab Emirates. Dubai. 29.04.2008, Premier Motors – Ferrari
seeking to expand its business in the region has opened its regional office in
Dubai Airport Free Zone.
“The move to open a regional office in Dubai is natural and
coincides with the rapid growth in the UAE and the entire region, said Edwin
Fenech, General Manager, Middle East & Africa, Ferrari.
“Taken Dubai Airport Free Zone as the base for our regional
office matches logically with the presence of state-of-the-art facilities and
quality services second to none, it is phenomenal with nothing like it, said
Fenech.
“Sales have been in the double –digit range for the past few
years, promoting more international brands manufacturers to increase their
presence in the UAE.
“The UAE is considered to be one of the most exciting markets for
the international automobile industry.”
“The Gulf which accounts for less than one percent of the world’s
population, is especially important for luxury carmakers, because it generates
demand for the most
luxurious
cars.
“Customers in the Gulf wanted to have the latest and greatest
product as soon as it is out on the road, they are
connoisseur,”
he added. Oil prices and high per capita are helping to support our sales in the
region.
Dr. Mohammed Al Zarouni, Director General, Dubai Airport Free
Zone, said, “We are quite pleased to have the world’s automobile manufacturer
Ferrari on board.
“We shall spare no effort to assure them our support and back
their growth strategy in everyway, added Al Zarouni.
The presence of Ferrari brand in Dubai Airport Free Zone is no
doubt a value added factors along with other Motors offices in the Free Zone
including Audi, Porsche (Jet engines) and Isuzu, said Al Zarouni.
“According to the latest statistics, more than 365 companies are
actively involved in trading of motors vehicles related items, this gives an
indication of how strong this market is.”
“Ferrari, one of the world’s iconic sports cars brands will enjoy
successful run in the UAE exciting markets.”
PHOT CAPTION
Dr Mohammed Al Zarouni, DG- Dubai Airport Free Zone and Edwin
Fenech, GM, Middle East & Africa Ferrari
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